零售、时尚及奢侈品牌管理课程及短期课程-365官网专业进修学院. Explore our list or programmes for part-time and full-time.-365官网,365app安卓客户端
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Marketing & Hospitality Retail, Fashion and Luxury Brand Management

Retail, Fashion and Luxury Brand Management

香港是众所周知的购物目的地,消费者对大部分产品(烟酒除外)享受零销售税, endless brand choices, 全面的消费者保障和优质的零售设施. 许多国际时尚和奢侈品牌都在香港设立了店铺,以利用365官网,365app安卓客户端成熟的消费市场. 这种充满活力的零售商业环境促使市场营销专业人员和商业从业者必须掌握最新的零售营销和品牌管理知识.

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Programmes Type
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本节目专为有兴趣探索和了解精密制表行业的初学者而设计. It requires no specific background knowledge of the industry. Students will be introduced to the fine watchmaking industry, 精美手表背后的故事,以及围绕其创造的技术特殊性和工艺技能.

 
PT
Start 25 OCT 2021 (MON)
Duration 30 hours
Fee HK$9800
高技能的人力资源开发安特卫普培训师将带领您通过迷人的钻石世界. 您将学习如何检测最常见的模拟物,并将能够与HRD安特卫普立体显微镜和其他宝石学设备一起工作. 同时,您将发展无可挑剔的钻石分级技能. 本课程是理论知识和实践技能的完美平衡. 通过期末考试的学员将获得“HRD安特卫普钻石分级师”证书.
PT
Start 27 SEP 2021 (MON)
Duration 5 weeks
Fee HK$25,000
This course aims to teach students professional marketing theory and practical knowledge of jewelry industry。Courses include gemology, business environment, luxury consumer behavior, customer relationship management, brand strategy, and business operation analysis。
PT
Opening date 13 November 2021 (Saturday)
Length of period 2個月
Course fee Course fee
HK$7,300

HK$7,000 (Early Bird offer - apply on or before 3 October 2021)

HK$7,000 (Two-person trip discount)

The university reserves the right to change course fees
Edinburgh Napier University, United Kingdom
365官网香港专业进修学院与爱丁堡纳皮尔大学合办为期两年的市场营销及节日及活动管理理学硕士课程. 爱丁堡纳皮尔是全球最重要的旅游目的地之一, festival and events. 大学的研究生课程旨在支持国际旅游和活动管理的发展. 这些课程旨在培养学生在市场营销方面成功发展的知识和智力, festival and event management.
PT
Start 11 OCT 2021 (MON)
Duration 24 months to 28 months
Fee HK$93,500 (payable in two Instalments)

这个研究生文凭旨在为时尚行业的市场营销或零售从业者提供发展知识的机会, 具备国际视野和管理技能,以增强公司的竞争力, innovative capabilities and brand reputation. 该课程还帮助学生掌握分析技能,以便在时尚行业发展.

PT
Start 08 NOV 2021 (MON)
Duration 12 months to 24 months
研究生文凭旨在为奢侈品和服务行业的从业人员提供发展知识的机会, 具备国际视野和管理技能,以增强公司的竞争力, innovative capabilities and brand reputation. 该课程还帮助学生掌握分析技能,以在奢侈品行业谋求职业发展.
PT
Start 08 NOV 2021 (MON)
Duration 12 months to 24 months
本课程旨在提升服装业人士在零售领域的技能, buying and/or merchandising. 参加者将了解全球时装市场的结构, trend research, buying functions, range planning, sales analysis and profit management.   
 
PT
Start 09 OCT 2021 (SAT)
Duration 30 hours
Fee HK$6000
本课程为您提供一个坚实的基础,使您具备在多元文化市场环境下发展品牌策略和管理品牌的知识和技能. 它也为你在竞争激烈的市场环境中接受更高程度的学位教育和在品牌管理方面的职业发展做好准备.
PT
Start 08 NOV 2021 (MON)
Duration 20 months to max. 40 months
Fee HK$3,950 per Module (Subject to Change)
数字化和多渠道零售的快速发展改变了零售格局. 通过多渠道零售的个性化购物体验,重新定义顾客总体满意度. Nowadays, customers may use more than one sales channels to shop. 这个兼职高级文凭课程为您提供新的零售管理知识和在店内进行多渠道零售的技能, online, mobile retailing, etc.
PT
Start 08 NOV 2021 (MON)
Duration 20 months to max. 40 months
Fee HK$3,950 per Module (Subject to Change)
The programme is designed for diamond traders, diamond experts, appraisers and graders, jewellers and designers, diamond and jewellery lovers, sales managers, and buyers. Students will study the 4C's: Carat, Colour, Clarity and Cut, and determine the quality and value of a stone. 学生还将学习识别最常见刺激物的方法, 并能适当操作专业显微镜及其他宝石设备.  
PT
Start 21 FEB 2022 (MON)
Duration 58 hours
Fee Course Fee: HK $28000
本课程旨在为学生提供多渠道零售的基本知识和技巧,以及主要的零售营销策略,以备他们在瞬息万变的零售商业环境中面对挑战. 
PT
Start To be advised
Duration 4 months
Fee HK$3,950 per Module (Subject to Change)
本课程旨在让学生对零售业务的主要管理操作有基本的了解,为日常零售业务做好准备. 
PT
Start To be advised
Duration 4 months
Fee HK$3,950 per Module (Subject to Change)